Dining and Restaurants / Eating / Food and Cooking

Bring in the komatsuna; Power of hedonic eating; Another burger chain

Reported by http://online.wsj.com: Scientists are using sophisticated brain-imaging technology to understand how the lure of delicious food can overwhelm the body’s built-in mechanism to regulate hunger and fullness, what’s called “hedonic” versus “homeostatic” eating. … One thing is clear: Obese people react much more hedonistically to sweet, fat-laden food in the pleasure and reward circuits … Continue reading