U.S. Food, Dining and Beverage Trends 2010

The news: From birth in 2007, women can expect to live to 80.4 years on average and men to 75.3 years, according to the latest report from the U.S. Centers for Disease Control and Prevention. “We are going to have many people 80 to 90 years old,” O’Neill said. “So how is the U.S. going to handle this huge increase?” said Dr. William O’Neill, executive dean for clinical affairs at the University of Miami Miller School of Medicine.

What it means: A lot of cranky, demanding old Baby Boomers are coming down the pike and food and dining companies would be wise to start gearing products to an active senior population. Don’t be surprised to see targeted dining concepts that include great food in modest portions catering to various dietary needs, plus comfortable chairs on rollers and a subdued sonic environment for those who enjoyed one too many Black Sabbath concerts.

(For in-depth trend information, read Eat In, Eat Out: a new business white paper on food, dining and beverage industry trends for 2010 and beyond. www.americanforecaster.com.)

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